⟟ UKRAINE • TOWNHOUSE DEVELOPER

INITIAL PROBLEMS:

• Lack of incoming traffic and leads, sales stalled.

• Poor brand positioning and weak brand packaging.

• Lack of a functioning advertising ecosystem and warm-up funnel.

• Sales department unprepared to handle inquiries: no scripts, objections not handled.

• High market uncertainty due to military events.

BEFORE LAUNCH:

• Average order value: $76,000

• Sales: 0

• Followers: 432

Goal:

Instagram page management, account unblocking, attracting new clients and scaling the business during the crisis

Done:

Comprehensive company audit.
Full marketing positioning and brand packaging.
Development of a long-term promotion strategy for 3 years.
Advertising campaign setup. Implementation of a warm-up funnel on social media.
Sales department training: scripts, objections, and transaction psychology.
Content strategy developed for Instagram and other social media.

Result:

$836,000 in 4 months

OPERATING PROFIT

+1711

SUBSCRIBERS

11

SALES

76 000$

average bill

11 674, 65%

ROI

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